Vertex Systems Pvt Ltd

We are seeking a highly motivated and data-driven Digital Marketing Specialist to join our dynamic marketing team. In this role, you will be responsible for developing, implementing, tracking, and optimizing our digital marketing campaigns across various channels. You will play a crucial role in enhancing our online presence, driving traffic, generating leads, and ultimately contributing to our growth objectives. If you are passionate about digital trends, possess a keen eye for detail, and thrive in a fast-paced environment, we encourage you to apply.

Skills:
Search Engine Optimization (SEO), Search Engine Marketing (SEM) / PPC (Google Ads), Social Media Marketing (Organic & Paid), Content Marketing Strategy & Execution, Email Marketing Platforms (e.g., Mailchimp, HubSpot), Google Analytics & Data Analysis, Marketing Automation Tools, CRM Software (e.g., Salesforce, HubSpot CRM), A/B Testing & Optimization, Excellent Written and Verbal Communication, Creative Thinking & Problem Solving, Project Management & Organization

Requirements:
Bachelor's degree in Marketing, Communications, Business, or a related field., 3-5 years of proven experience in digital marketing., Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns., Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate., Experience in optimizing landing pages and user funnels., Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics)., Experience in setting up and optimizing Google Ads campaigns., Up-to-date with the latest trends and best practices in online marketing and measurement., Strong analytical skills and data-driven thinking., Ability to work independently and as part of a team in a fast-paced, deadline-driven environment.